November 20, 2017

Retail Birmingham Partnership Launched

We are pleased to announce our latest partnership with Retail Birmingham to work on the BID’s digital strategy and brand development.

Retail Birmingham is the Business Improvement District for the city’s retail heart and flies the flag for retail and leisure destinations in Birmingham City Centre. Adaptable’s work is part of the BID’s strategy to communicate with members and promote and support the diverse range of retail destinations in its remit.

Our role includes refreshing the Retail Birmingham brand identity and crafting a new website which showcases BID projects, news and events as well as a private members area.

Steve Hewlett, Retail Birmingham BID Manager said:

Adaptable is a talented young digital agency and we’ve been really impressed with the quality of their work and retail industry understanding in helping us develop our new brand identity and website for BID members.

We’ll be working with the BID team on other exciting activity that is planned for later this year which will help in promoting Birmingham’s retail environment.

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