Accessible digital products guide

How charities can develop accessible digital products


Since 2018, accessibility regulations have been in place that mean that public sector bodies and some not-for-profit organisations must make their digital products accessible to all users. But far from being a box-ticking exercise, making your website, app or portal accessible should be treated as the right thing to do. In this guide, we provide charities with a comprehensive overview of how to develop a digital experience that works for everyone.


of disabled households have had to abandon a purchase due to inaccessible websites


estimated spend from disabled households in the UK per month
Download this guide to discover:
  • The framework for developing accessible digital products
  • How to audit your digital products against accessibility guidelines
  • Key visual and functional elements that are considered
  • How the top 20 charities in 2021 scored on accessibility

Who this guide is for

Marketing managers

Get a handle on the latest digital accessibility guidance and how it can help you deliver a better experience for donors.

Compliance officers

Ensure that your charity is complying with relevant digital accessibility guidelines and legislation.

Fundraising and engagement managers

Understand how making your digital products accessible everyone can help your digital fundraising efforts.